GREENLIGHT
Get Going
Experiential
Art Direction
Creative Conception
Every great artist started with crayons. Every Tour de France winner started on training wheels. Every engineer started with LEGOs. Success starts small, Greenlight helps your kids Get going™.
AD :Wyatt Rector CW : Sophie Coutant
PASSION PROJECT
ART DIRECTION
Green means go. Greenlight’s signature green turns everyday learning moments into the first steps toward something bigger.
The green wave, symbolizes growth in motion. Ripples from the Greenlight card show how early actions create big futures.
ACTIVATION
We’re bringing this concept to the school supply isles to remind parents to set their student up for success inside and outside the classroom.
